Meet Laura
Sauter taught design for over 11 years and served on the Boston chapter board of the American Institute of Graphic Artists (AIGA) where she spearheaded their professional development series. She is a popular speaker on issues of design, design thinking and how to live a designed and conscious life. She is a current board member of the New Art Center (NAC) in Newton, MA and NAHAC, a national non-profit for healthcare advocacy.
Personally, Laura is passionate about all things health and wellness and practices yoga as well as many healing arts. She is an avid photographer, gardener, fluent in French, a mother and an environmental activist.
Curious? Set up a “Get to Know You Call” to see if we are a fit to work together
Laura has been a great addition to our team. Her skilled graphic design work and quick turn around time have been a great asset to us. She has given our business a competitive edge though her creativity and ingenuity. I would recommend her to anyone seeking improvements to their branding and advertising campaigns.
As our Creative Director, she has worked well with multiple teams simultaneously regardless of being 2 time zones away. Laura has a keen eye for detail. Communication with her is consistant and easily understood. Taste, style, professonalism, she’s got it all!
Laura is a brand professional and is an expert at what she does. She is thoughtful and professional. She offers the perfect alternative to large agency services providing a source for affordable, personalized and efficient brand marketing that helps augment marketing initiatives.
When I identified the need for mobile foot care, I knew I could corner the market with the proper branding and marketing. Laura Sauter of Agency Bel saw the opportunity too. She understood that the Baby Boomer population wants to age in place and that “health care that comes to you” is part of that equation. Laura created a brand and marketing strategy that spoke to my target market while remaining true to my ethos, my passion for holistic medicine. I’m now experiencing phenomenal growth to the point where I need to hire a second practitioner! Laura offers exceptional marketing that manifests exceptional results.
Since launching the Nyota brand last year with Laura Sauter of Agency Bel, my mobile foot care clinic’s referrals have shot through the roof! I have at least three to four referrals from primary care doctors each week, translating to 50 to 70% growth. All because of the marketing materials Laura designed! When patients see, touch, and feel my business cards or rack display cards, they know Nyota is a legit clinic. The Nyota brand is on par with iconic brands like Coca-Cola and Nike. People know Nyota when they see it. If that isn’t great branding, what is?
I first met Laura ten years ago, and was immediately impressed with her creative ideas and business savvy. Fortunately, I had the opportunity to engage her agency when launched Juti, our brand of healthy energy bars! Laura was instrumental in the naming, and she created a superior brand strategy that we will use as the foundation for many years of future growth. As usual, the results that Laura provided were beyond my expectations. We love our identity, and impressive food photography we use on our website and in our marketing. Once we hit the packaging phase, Laura continued to over-deliver. She has a high sense of personal initiative, is very intelligent, and loves to use her creative genius to solve business branding/marketing challenges. Now we are in WHOLE FOODS!
AgencyBEL’s work is beyond fabulous. They managed to perfectly capture the essence of our project — creating a playful, fun, and professional brand. The work is strong and exciting graphically. They were effective working with a large unwieldy group, with lots of diverse opinions. Over time. they have adapted the original work to several different formats and purposes. Generally, all our interactions with the agency have been delightful and professional. I strongly recommend agencyBEL for your branding and graphic design projects.
Laura is an amazingly talented woman who helped me transform a raw idea into a complete branding concept. Laura’s creativity, out-of-the-box thinking and strategic guidance has led to me launching the entrepreneurial venture of
a lifetime!
When Laura showed me the vision board for Nyota, I fell in love, and my clients love my marketing materials — my website, my rack cards, my business card, my social media graphics, all of it! If it weren’t for Laura, I wouldn’t be able to display my passion and the essence of who I am and the service I provide. I gave her a seedling of an idea, and she nourished and cultivated it and made it beautiful. My business is flourishing thanks to Laura and Agency Bel’s strategic vision and flawless execution.
I worked with Laura on re-branding my business with a new name, logo and business cards. The whole
process was clear and easy. Laura was prompt with all of her responses, flexible, professional, and most
importantly; I LOVE my new look! I will definitely reach out to agencyBEL again for my future design needs!
Laura is an incredibly talented and creative branding professional who applies strategy, intelligence and depth to all of her designs. She has been my go to for almost a decade!
From the moment I met Laura, I knew she was the branding expert I needed. Her enthusiasm for my mobile foot clinic business was immediate. And nearly two years later, I spend almost as much time answering the question “Who did your marketing?” as I do fielding questions about podiatry! Laura helped me strategize and brand myself in a way that is true to who I am and shows my passion for holistic foot care. I know I made the right choice with Laura Sauter and Agency Bel.
Working with Laura was amazing! She is attentive, creative, professional & fast.
We are launching a new fitness & wellness company and needed more than just a logo—We needed a brand and image. So after researching and interviewing other designers, I decided to work with Agency Bel honestly because she asked the right questions.
Laura was proactive and I could tell right away that she could relate to my vision and understand what I was saying. Best part? She hit the nail on the head! I absolutely LOVE my logo and the entire process was enjoyable and quick.
On top of that, Agency Bel did other design work for me quickly and efficiently and helped me out of a bind. Laura is a great designer, and what makes her different from others is her mindset and personality – she is truly talented and a great person to work with. Highly recommend Agency Bel and their services!!
As a fellow board member (AIGA, Boston), I observed “Laura the catalyst” in action. She is very skilled at building unique and relevant chapter relationships with unexpected partners.
As a member of her Professional Development Committee, I benefited from “Laura the facilitator”. She provided an environment that allowed her small team of volunteers to enhance, and or develop, business/design skills.
It is rare to find a designer that can speak a client’s language. Working with Laura was a true pleasure. Her skill set is rare and unique: one-third designer, one-third project manager, and one-third interpreter. She is a fabulous listener and communicator. She takes vague and contradicting concepts and returns them as cohesive, successful design solutions. If your project is time sensitive, use Laura! She has amazing integrity, as well as design expertise. I will be referring people!
Laura and Agency Bel have been a tremendous resource for our upstart business. They helped us with multiple aspects: from designing our identity to crafting radio spots. Laura’s energy and enthusiasm was always apparent and her knowledge of branding helped us keep our product hip and relevant. Without Laura, I am confident we would not have the understanding needed to produce a successful product that relates to people in today’s market!
Laura offers great knowledge, sophistication and experience in her field. She is an excellent communicator and intuitive to a client’s needs. Laura maintains excellent focus that has helped us edit our choices and add value to our brand. Working with her on both our graphic design and branding has been both highly productive and enjoyable.
