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Brand Development of Fitness Empire

A professionally designed logo works as a unique mark of identification aimed to strengthen brand recognition, brand integrity, improved brand loyalty and perfect corporate identity in the marketplace. Being a perfect marketing tool, a company symbol used to promote company’s ethos, principles, mission etc.  in the form of right business message among prospective clients. A […]

Wedding Photography as well as hip design

boston wedding photography

You love us for our branding and design work, but maybe didn’t know we offer photography as well! Hire us for Wedding Photography, portraiture, as well as product and event photography. The wedding day vibe This was a wonderful wedding which took place on a Cohasset estate a few summers back. The bride utilized her parents barn as […]

Strategic Brainstorming Facilitation

Agency Bel brand strategy sessions

Brand Vision Sessions as a Part of the Strategic Process Agency Bel helps clients see their own company with new eyes. We facilitate half day / full day vision sessions and brainstorming sessions. This *may* get clients out of their comfort zone, so we usually supply ourselves with ample coffee and m&ms.

Rebranding an Agency

rebrand, boston design agency, design firm, boston design, new england design, logo, ID process, ID

Rebranding an Agency The new identity and design system for Agency Bel, our boutique branding agency. I thought it might be helpful to get a sneak peak into how we work, and our design process. Only slide that is missing is our competitive analysis. THAT’s a secret.

Identity Design Process for Nantucket Music School

Music School, Nantucket, boston design agency, design firm, boston design, new england design, logo, ID process, ID, BPC architecture, Kathleen Hay

I thought it might be helpful to get a sneak peak into how I work, and my design process. This project was for 56 Center in Nantucket. It was a 1800s mansion bought by the philanthropic nonprofit ReMain, spearheaded by Wendy Schmidt

Literally Obsessed with the Zachim

I literally am in love with the Zachim bridge and routinely photograph it #whiledriving. It just appeals to every layer of design that adore: simplicity, structure, grid. And plus, it’s damn cool for our city of Boston.

Genesis of a Graphic Design Studio

Hah! It took years for me to be able to say, “I work out of the garage” Over the years I have worked at some pretty classy addresses, including Rockefeller Center, Fifth Avenue, and across from the World Trade Center.

Urban Texture

I have always been drawn to texture and layers in the urban environment. I am especially in love with what happens when time has taken its toll.

Teaching Package Design and Advertising Design this Semester

Teaching Package Design and Advertising Design this Semester Although my career path began as a graphic designer in the corporate and NY agency world, I have been fortunate to integrate teaching at the college level the last 9 years along with having Agency Bel. As a part-time faculty member at the New England Institute of […]